I want to bring this discussion back to the table. Now that we are 6 months in what do you think?
Can we charge the same for a virtual event as we do for a live event?
The questions that continue to weigh heavy on me are: 👉🏻food and beverage is often your highest line item in the budget, with no longer a line item should you reduce the price accordingly? 👉🏻does the usual AV costs just get replaced with a new item, a virtual platform and tech support 👉🏻does the content still hold the same value 👉🏻networking is often identified as the most valued feature of attending an event, do the attendees still see value without that component