Award Winning Ottawa Event Planning

FEO Conference – Finale and Closing Remarks

FEO Conference – Finale and Closing Remarks

So I’ve been at this conference since Wednesday evening. Haven’t left the hotel since I got here. In fact, haven’t even looked outside. But today it is time to head home. Although I would love more time to sit and talk with some of these industry experts, I am exciting to get home and put what I have learned into action. 


I learned some things about myself this week that I am really excited about but at the same time so frustrated about. I learned that I am in the right field of work. The excitement and energy I felt while I was here was how work should feel. Work shouldn’t feel like “work”. I know there will be difficult days and I am prepared for that but I need and want more wonderful days then “bad days”.

I also learned that I am not crazy in wanting to create an exciting and mentally fulfilling work environment for my staff. I don’t have to be like everyone else. We can still accomplish what needs to get done without having to fit into a mold of what is expected. I work best when I am treated like an adult and allowed to work how I need to work to produce my best work. I want to be able to offer that to my staff.

I am also convinced that I don’t want to limit ITM to one type of event planning work. I see that I am excited by festivals, but I also know that I have an eye for sponsorship and I know that I have staff who love the romantic side of weddings. And I know that I already employ some of the best for corporate functions and trade shows and conferences. So I am going to continue with the vision I have had since I started and make it come to life. 


I attended one session yesterday that had me busting at the seams, a combination of frustration and excitement. I attended a session called “Creating and Developing Spectacular Events to Promote a Destination”. The presentation was given by Charlotte DeWitt, President of International Events Ltd. 

Charlotte has spent her career travelling around the world working on festivals. The pictures she showed us are exactly the types of events I want to be working on. I am so tired of being held back by the conservative types who are afraid of taking a chance. I want to be a part of something spectacular. Something that people will talk about for years to come. There are some pretty spectacular events coming up and I am determined to be a part of at least one of them. Keep your eyes on us to find out where and how I will get there. 


Julia O’Grady has big vision, fresh ideas and a proven track record in the events industry. She and her team work hard to exceed client expectations and push ITM Events to achieve greater heights. A driven entrepreneur, Julia also manages the business side of ITM Events including human resources, finances, marketing and writing grant and sales proposals. In taking a high level approach to event management, Julia is able to visualize a project from inception to successful execution. She attracts valuable sponsors by offering meaningful opportunities to engage with participants. Julia uses her keen analytical mind to create incredible events that maximize the available budget. When Julia isn’t planning unforgettable events, she loves travelling the world with her family, staying active, and enjoying fine food and martinis.


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